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New edition of the AB 1 travel alarm clock from Braun
The design of the BC02 originated from the famous AB 1, which was designed by Dietrich Lubs in the late 80s.
Braun's classic analog travel alarm clock features an easy-to-read dial and the iconic yellow seconds hand, which has become synonymous with Braun's award-winning design history. Updated and equipped with an improved movement and luminous hour and minute hands with lace, it is the ideal travel companion.
Braun & Dieter Rams
Braun and Dieter Rams have been closely connected since the 50s. When the architect Dieter Rams started working for Braun in 1955, he was actually only supposed to modernise the company premises. However, Erwin and Artur quickly recognized Braun Rams' talent and he was involved in the design process of the products. From 1961 to 1995 he headed the design department at Braun. Together with a team that included Dietrich Lubs, among others, they created groundbreaking electrical appliances of the 20th century.